# Why are my outbound pickup rates low?

A common cause is round-robin rotation on out-of-area leads, because the caller ID does not look local to the person receiving the call.

Switch the pool to local-presence rotation so the dialer picks a caller ID whose area code matches the lead. Area-code matching lifts pickup rates because the call looks local. Setting a per-number daily cap also protects number health, which supports deliverability over time. Pools are edited inside the campaign editor.

Read online: https://docs.closemagnet.com/articles/questions/low-outbound-pickup-rates