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Who handles A2P registration, and how long does it take?

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A2P 10DLC is the required carrier registration that lets your business send texts from a local number. LeadAttractor handles brand and campaign registration for you during your install. You provide accurate business details and sa

A2P 10DLC is the required carrier registration that lets your business send texts from a local number. LeadAttractor handles brand and campaign registration for you during your install. You provide accurate business details and sample messages.

Have ready your legal business name, your EIN (the single most important field, which must match your legal entity), business address and contacts, a live business website, realistic sample messages, and your opt-in and opt-out details. Timelines are set by the carriers: brand vetting is often hours to a couple of business days, and campaign approval commonly takes days to a few weeks. Corrections restart the clock, so accurate details up front is the fastest path. Do not run sends before approval; unregistered traffic is filtered and damages your number's reputation.

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