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Why does my connection rate look lower here than in my CRM?

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CloseMagnet counts a connection only when a rep confirmed Connected, Do-Not-Call, or Callback. A CRM marking a call "completed" does not count by itself, so the CloseMagnet number is stricter and more honest.

CloseMagnet counts a connection only when a rep confirmed Connected, Do-Not-Call, or Callback. A CRM marking a call "completed" does not count by itself, so the CloseMagnet number is stricter and more honest.

To bring the numbers closer, have your reps set accurate dispositions on their calls. The KPIs page also normalizes dispositions to a canonical set (connected, no answer, busy, voicemail, wrong number, do-not-call, callback requested, and unknown), and an unknown disposition is never guessed into a connection.

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